You want to get started on Instagram and become really successful? Then you need the right strategies. With the right approach, anyone can build organic growth on Instagram, no matter what niche you're in. The following article explains what you need to keep in mind.
1. Find a suitable niche
Before you really get started, you should think about what kind of content you want to deliver to your future followers. As the Instagram world grows and competition increases, it's important to position yourself clearly. So think in advance if you want to post more fitness posts, nutrition posts or inspirational sayings. Of course, these are just a few examples. Meanwhile, every industry is represented on the social platform. So choose a specific topic that you want to focus on with your channel.
2. Provide good content
Even though it's obvious, many aspiring influencers unfortunately don't take this aspect seriously. Instagram is a visual platform and good content is the be-all and end-all here. However, this doesn't just mean that your photos have to be of high quality and not pixelated. No, it must also be special images that reach the user emotionally, so that he looks at the post longer. Therefore, choose your content carefully, make sure that it provides the user with added value and, if in doubt, opt for quality over quantity.
3. Post regularly
Despite the rule that quality must always stand above quantity, you should still pay attention to regular contributions. If you don't post for too long, you will quickly lose your followers. In addition, it is important for the algorithm that you regularly publish new posts. However, there should not be too many, otherwise your followers will quickly get annoyed. A maximum of one to two posts per day is ideal. A good tip here is to plan your posts a few days in advance. This way, you won't be pressed for time and can publish your posts at regular intervals.
4. Provide interactions
Good images often get many likes, but unfortunately it is not yet done with likes. A post is ranked all the higher if it also has many other interactions. For example, it helps you enormously if your post is frequently shared, saved and, above all, frequently commented on. To get as many comments as possible, you can call on your followers for social engagement in the post. At the end of the post, for example, ask a question or invite users to write their opinion on the topic in question in the comments. Many users comply with this request, because people love to share their opinions with others. When you respond to those comments, you get twice as many interactions.
5. Become active yourself and interact with other users
Especially at the beginning, it helps if you become active yourself and use the advantages of social engagement for yourself. For example, it helps if you share or comment on posts from other users. On the one hand, this leads to these users reciprocating and also liking, commenting or even sharing your posts. In addition, other users will also see the comments that you have written under the posts of other influencers and not infrequently stop by your profile. Make sure that you comment mainly on those influencers who are in the same niche as you. This way, you can make sure that the followers of the respective profile are your target audience. With a little patience, you can quickly build your own community and really take off on the social platform!